A marketing expert with proven experience of developing brand content strategy and delivering it with exceptional results. Impressive portfolio of work which shows an ability to create content which is audience-focused, impactful and drives business impact. A true content and digital marketing all-rounder, with extensive experience agency-side and at Google, Disney, Warner Bros, Bacardi and Channel 4, I have experience both managing agencies and running successful in-house teams.
Get in touch with me via the form below for Content Strategy, responsible use of AI in Content Marketing, B2B Content Marketing and AI in Marketing
Fellow of the Royal Society of Arts.
Where I’ve worked
My recent articles on Medium
What I learnt from five years as a Content Marketer at Google
I’ve picked up some valuable lessons in the last five years that have completely changed how I approach content creation and marketing. It’s been a blast.
Google I/O 2024: What a Content Marketer should know
This year the AI announcements at Google’s developer’s conference meant changes for content marketers. Let’s find out more about the impact of the announcements.
Inclusivity, Introverts and Me. My favourite content projects of 2023
Life moves so quickly at Google in a year, that I wanted to take stock and reflect on some of my favourite projects I’ve been proud to play a part in and to see come to life in 2023.
My Portfolio
“One of the UK’s best content marketers”
Get in touch
Don’t hesitate to reach out with the contact information below, or send a message using the form.
UK Content Marketer | Lucy Ferguson | Marketing, Content & Brand 